Monday 12 August 2013

Tesla Motors Changes The Way We Think Of Cars

By Holly Kistler


The first fully electric sports car that Tesla launched as part of its large Tesla motor cars program was the Tesla Roadster. The Roadster was the first all electric vehicle that could be termed as highway capable. The Roadster was the first vehicle to use lithium-ion battery cells. Further, the Roadster could travel over 200 miles or 320 km per charge.

After that, the shares have been steadily climbing based on the strong sales of its four-door full-sized luxury hatchback sports sedan car, Tesla Model S. The shares received a big boost after Tesla motor car reported its first quarterly profit in 10 years at $15.4 million on May 8, 2013. The shares jumped from $55.79 on May 8, 2013 to $87.80 on May 13, 2013, with investor confidence that Tesla electric cars would perform well in future.

The shares further climbed to a 52-week high of $117.82 on July 2, 2013 after having gained 9.82% on the previous day to close at $117.18. The sharp rise occurred after Elaine Kwei and Peter Nesvold, analysts at Jefferies, raised the buy target price of Tesla motor cars to $130 on July 1, 2013.

The base price of the Roadster is $109,000. The Tesla motor cars arrived in the market with a good reception, when the deliveries of the Roadster began in July 2009 for the U.S. market. Tesla produced the right-hand-drive Roadster models for the United Kingdom and other countries in January 2010.

Tesla expanded its market for the Roadster to Japan, Hong Kong, Singapore, and Australia. However, Tesla was forced to stop accepting orders for the Roadster from 2011 in the U.S., after the supply of Lotus Elise gliders came to an end when its contract for 2,500 gliders with Lotus Car expired by the end of 2011.

However, the Tesla motor cars would not be abandoning its prototype, the Tesla Roadster completely. It plans to reintroduce the Roadster in 2014 but it would be based on an altered and shortened architecture version that Tesla has developed for its latest Model S, a huge success.




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